Straight answers on supply chain metrics, forecasting, and AI

Written by supply chain practitioners who have spent their careers running operations and the technology behind them. No vendor spin and no textbook recitals. Just metrics, trade-offs and tools as they behave in the real world, not in the demo.

Start here

DIFOT & delivery performance

What a good score actually is, how to calculate it honestly, and how teams game it once the target has a bonus attached.

The guide to supply chain KPIs →

Forecast accuracy & bias

MAPE, WAPE, bias and forecast value add, plus the incentive problems underneath the numbers that no algorithm will fix.

Measuring forecast accuracy →

AI in the supply chain

Agentic AI, AI forecasting, control towers and digital twins, reality checked by people who have lived the implementations.

New series starting on the blog →

Latest articles


Who we are

We are operators, planners and systems people. Most of the industry’s bad advice comes from the gap between those jobs. The people who know the tech have never run a warehouse, and the people who have run a warehouse rarely know the tech. We have done both, and this site exists to say the things certification bodies and software vendors can’t.

More about us →